The Social Media Conversation
Everybody has their own views of what social media is.
Below I’m introducing you to the Social Media Conversation Cycle. This picture aims to give you a visual representation of the stages that the social media conversation goes through.
All too often I see businesses constantly promoting their products and trying to sell, rather than creating a social media conversation and therefore growing their online community. In later posts, I’ll talk about your Sales Funnel which this forms part of.